Mahindra Drives in itsNew Electric CitySmartCar, the ‘e 2 oPlus’ in Chennai

Chennai, February17, 2017:Mahindra Electric, part of the diversified USD 17.8 billion Mahindra Group and a pioneer in the development and production of electric vehicles in India, today announced the launch of its new  electricCitySmart car, the‘e 2 oPlus’in Chennai. With zero emission, the ‘e 2 oPlus’ is set to usher in a whole new concept in urban mobility and is priced at an attractive Rs. 7.70 lacs (for the P4 variant ex-showroom Chennai, post FAME incentive). On a full charge, the Mahindra e 2 oPlus can travel for upto140 kmsand can achieve a top speed of 85kmph.Powered by the latest electric drive train technology from Mahindra Electric, the e 2 oPlus can effortlessly cruise through city traffic and drives Mahindra’s vision of the Future of Mobility. The tall-boy design and spacious interiors make for a compact city car that can comfortably seat four adults. Mahesh Babu, CEO, Mahindra Electric mentioned, “As the pioneers in integrated and electric mobility solutions in India, it has always been our endeavour to make electric vehicles more accessible across segments. The e 2 oPlus is a near perfect amalgam of the dramatic

advancements in automotive technology, electronics and information technology, combined with minimal running costs. As a listening organisation, the e 2 oPlushas been evolved keeping in mind the feedback from our potential customers. I am confident that with its technologically advanced features, home charging facility, easy manoeuvrability and affordable ownership, the e 2 oPlus will soon be accepted as a mainstream car. There has never been a better time to embrace electric vehicles as it not only serves the purpose of a smart city car, but also fulfils the need to contribute positively to the environment.” At the core of the e 2 oPlus is a collection of connected features that have been developed to make the car both easier and more enjoyable to drive and maintain. Whether it is planning a route, checking the health of the car, or remotely cooling the car, the e 2 oPlus seamlessly  integrates technologies to offer functionality and is aptly designed for easy urban commuting. The host of innovative features include remote diagnostics through telematics, connectivity through smart phone app, new and advanced infotainment system, regenerative braking, Hill Hold control for easy driving in hilly terrains, REVive® for reserve charge and automated messages amongst others. Copyright © 2017 Mahindra & Mahindra Ltd. All rights reserved. *some of the features mentioned here are available in the top end variant Charging the e 2 oPlus is as simple as charging a mobile phone. Customers can choose between 3 trim levels (P4, P6, P8) and 4exciting colours namely Coral Blue, Sparkling Wine, Arctic Silver, Solid White. Key features of e 2 oPlus Hassle free drive

 Regenerative Braking – This revolutionary technology (first in India) charges the battery of e 2 oPlus every time its brakes are applied, helping the car literally recover the energy it dispenses.  Instant Torque – In the absence of a heavy engine or moving parts lagging the power output, the e 2 oPlus provides an instant torque to zoom with maximum momentum from the very minute its engines are cranked.  REVive® – REVive® is a first in the world feature by Mahindra Electric. On the rare occasion that the car runs low on energy, REVive® can be activated to gain an extra 5-10 kms of range, to help the user reach home or the nearest charging station.  Easy Home Charging – The e 2 oPlus can be easily charged through any normal 16 Amp plug point, making it highly convenient and easy.  Small Turning Radius – With a small turning radius of 4.35m and electric power steering, the e 2 oPlus makes maneuvering the tough city traffic highly easy.  Hill Assist – This feature assists in preventing the e 2 oPlus from slipping backwards or forwards on a slope, making it accelerate without any jerks.  Reverse Camera – It assists to spot blocks, gauge distances, and unravel blind spots making it easy and convenient to reverse.  Compact yet spacious – The e 2 oPlus has been designed smart with ample knee room, headroom and cabin space, making it versatile for families of all sizes. Low expenses  Low running costs – At just 70p/km, the e 2 oPlus beats almost all other cars on running costs.  Direct Drive Transmission – The e 2 oPlus operates without a conventional gear box  – which means no clutch.This translates to reduced mechanical losses resulting in maximum efficiency.   Depreciation benefits – Self-employed and businesses can avail tax savings of close to Rs. 1.6 lakhs on purchase of the e 2 oPlus in the first year itself.  Low maintenance – Fewer moving parts in the car accompanied by real time monitoring by Mahindra experts ensure glitch free driving and low maintenance.  Government incentives – Government offers tax exemptions, subsidies and incentives to ensure low purchasing cost for electric vehicles like the e 2 oPlus.

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